Why Highlands, NC Is One of the Southeast’s Most Desirable Places for a Second Home

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Highlands, North Carolina has quietly become one of the Southeast’s most sought-after destinations for second-home buyers—and it’s easy to understand why. Sitting at over 4,000 feet in elevation, Highlands offers a rare combination of cool summer temperatures, stunning mountain scenery, and a refined yet relaxed lifestyle that appeals to discerning homeowners. For many, it provides the perfect escape from hotter climates while remaining easily accessible from major cities throughout the Carolinas, Georgia, and Florida.

What truly sets Highlands apart as a second-home destination is its balance of natural beauty and sophistication. Homeowners can spend their days hiking to waterfalls, golfing at private clubs, or enjoying fly fishing and scenic drives—then transition seamlessly into evenings filled with fine dining, boutique shopping, and cultural events in a charming small-town setting. This blend of outdoor adventure and upscale comfort makes Highlands especially attractive to those looking for a retreat that feels both restorative and rewarding.

Why Second-Home Buyers Are Choosing Highlands Over Other Mountain Towns

While the Southeast offers many beautiful mountain destinations, Highlands, NC consistently stands out among second-home buyers seeking a refined yet livable retreat. One of the most compelling reasons is its elevation. At over 4,000 feet, Highlands enjoys noticeably cooler summer temperatures than surrounding areas, making it especially attractive to homeowners escaping the heat of lower-elevation cities and coastal regions.

Accessibility also plays a major role. Highlands offers a sense of seclusion without feeling remote. Major metropolitan areas such as Atlanta, Charlotte, Greenville, and Asheville are all within a reasonable driving distance, allowing homeowners to enjoy their mountain retreat without complicated travel logistics. This convenience makes Highlands ideal for both weekend escapes and extended seasonal stays.

Beyond climate and location, Highlands delivers a rare level of sophistication for a mountain town its size. From private golf and social clubs to award-winning restaurants, art galleries, and curated community events, the town offers an upscale lifestyle that appeals to second-home buyers who want more than just scenic views. Combined with limited developable land and strong architectural standards, Highlands maintains an exclusivity that continues to drive long-term desirability and property value.

Designing a Second Home That Works for Seasonal Living

A successful second home in Highlands, NC isn’t just about beautiful design—it’s about functionality, durability, and ease of ownership. Because many second-home owners spend extended periods away, thoughtful planning during the design phase is essential. Homes built specifically for seasonal living are easier to maintain, more secure, and far more enjoyable when you arrive.

Smart layouts prioritize open living spaces, flexible guest accommodations, and seamless indoor-outdoor connections. Features like covered porches, screened rooms, and large windows allow homeowners to enjoy Highlands’ cool mountain climate and scenic surroundings without constant upkeep. Materials also matter—low-maintenance exterior finishes, durable roofing, and weather-resistant decking help protect the home year-round.

Equally important are security and efficiency considerations. Second homes benefit from integrated smart-home technology, remote monitoring systems, and energy-efficient HVAC solutions that allow owners to manage their property from afar. Storage planning, climate control, and simplified maintenance access all contribute to peace of mind. When designed correctly, a Highlands second home becomes a place to relax immediately—not a list of projects waiting to be addressed.

Why Highlands Homes Hold Their Appeal

Highlands, NC has long maintained its reputation as one of the Southeast’s most desirable mountain destinations, and that reputation plays a major role in the long-term value of homes in the area. Limited buildable land, strict architectural standards, and a strong emphasis on preservation help protect property values and prevent overdevelopment—factors that second-home buyers increasingly prioritize.

Unlike fast-growing resort towns, Highlands has remained intentionally refined. This controlled growth ensures that new construction complements the surrounding environment rather than overwhelming it. Custom homes built with quality materials and thoughtful design tend to age well, both aesthetically and structurally, making them attractive to future buyers should resale ever become a consideration.

Additionally, Highlands appeals to a wide range of buyers—from seasonal homeowners and retirees to families seeking a legacy property. This broad demand helps sustain long-term market stability. When paired with expert craftsmanship and a design that prioritizes durability, a second home in Highlands becomes more than a getaway—it becomes a lasting asset that can be enjoyed for generations.

Building the Right Second Home in Highlands, NC

Choosing the right builder is one of the most important decisions a second-home buyer can make—especially in a mountain town like Highlands, where experience truly matters. From navigating sloped terrain and weather considerations to coordinating design details that support seasonal living, building here requires more than general construction knowledge. It requires a deep understanding of the region and a hands-on, detail-driven approach.

A well-built second home in Highlands should be designed with longevity and ease in mind. This includes thoughtful site placement, durable materials, efficient systems, and a layout that supports both everyday comfort and hosting family or guests. Builders who are familiar with Highlands also understand local architectural expectations, permitting processes, and the importance of blending the home seamlessly into its natural surroundings.

Hillcrest Homes brings decades of experience building custom homes throughout the Carolinas, including mountain communities like Highlands. Their collaborative design-build process helps second-home owners make informed decisions early—balancing aesthetics, functionality, and budget while avoiding common pitfalls. By focusing on craftsmanship, communication, and careful planning, Hillcrest Homes ensures that a second home in Highlands is not only beautiful, but dependable, low-maintenance, and ready to enjoy whenever you arrive.

Is Highlands, NC the Right Second-Home Location for You?

Highlands, NC appeals to a specific type of homeowner—one who values privacy, natural beauty, and a refined mountain lifestyle without sacrificing comfort or convenience. While it’s not the right fit for everyone, for the right buyer, Highlands offers a second-home experience that’s difficult to match anywhere else in the Southeast.

Highlands may be an ideal second-home location if you:

  • Want cooler summer temperatures and fresh mountain air
  • Prefer a peaceful retreat over a high-traffic resort town
  • Enjoy outdoor activities like hiking, fishing, and golf
  • Appreciate fine dining, boutique shopping, and cultural events
  • Value limited development and long-term property stability
  • Are looking for a seasonal escape that still feels upscale and intentional

Designing and building a second home in Highlands also rewards buyers who plan ahead and prioritize quality over speed.

A custom-built second home makes sense if you:

  • Want a low-maintenance home designed for seasonal living
  • Need smart-home systems for remote monitoring and security
  • Value durable materials suited for mountain weather
  • Plan to host family and guests comfortably
  • Are building a legacy property meant to last for generations

Ultimately, Highlands is best suited for homeowners who want more than just a place to visit—they want a place to return to again and again. When paired with thoughtful design and an experienced builder, a second home in Highlands becomes a personal retreat that offers comfort, beauty, and long-term value.

Start Planning Your Highlands Second Home

If Highlands, NC feels like the right place for your second home, the next step is understanding how to turn that vision into a well-designed, long-lasting residence. From evaluating homesites to planning for seasonal living and mountain conditions, early guidance can make all the difference.

Hillcrest Homes brings decades of experience building custom homes throughout the Carolinas, including mountain communities like Highlands. Our hands-on, design-build approach helps ensure your second home is thoughtfully planned, carefully constructed, and ready to enjoy from the moment you arrive. If you’re considering building in Highlands, we welcome the opportunity to discuss your goals and help you plan with confidence.